How can I export billing details by campaign in Meta Ads Manager?

Exporting billing details by campaign in Meta Ads Manager is a straightforward process that allows you to track expenses and analyze costs at a granular level. Here's a step-by-step guide:


Step 1: Access Ads Manager

Log in to your Facebook account and navigate to Meta Ads Manager. Ensure you are managing the correct ad account where the campaigns are running.


Step 2: Customize Your Columns

  1. In the Ads Manager dashboard, click on the Columns dropdown menu.

  2. Select Customize Columns from the list.

  3. Add billing-related metrics such as Amount Spent, Impressions, or Cost per Result.

  4. Apply the changes to ensure your data view includes all necessary financial details.


Step 3: Filter by Campaign

  1. Use the filters to sort the data by specific campaigns.

  2. You can filter by campaign name, type, or date range to narrow down the data.


Step 4: Export Data

  1. Click the Export button in the top-right corner of Ads Manager.

  2. Choose the file format you prefer (e.g., CSV, Excel).

  3. Select the By Campaign option if prompted to ensure the billing details are segmented per campaign.


Step 5: Analyze the Exported File

Open the exported file in a spreadsheet application (e.g., Excel or Google Sheets). Each row will represent a campaign with its corresponding billing details, allowing you to analyze performance and costs.


Tips for Accurate Billing Analysis

  • Set Date Ranges: Always ensure you select the appropriate date range to match your billing cycle.

  • Include All Metrics: Add relevant metrics like CTR or Conversions to correlate spending with results.

  • Cross-Verify with Billing Statements: Compare exported data with invoices from Meta’s billing section for accuracy.


Conclusion

Exporting billing details by campaign in Meta Ads Manager is a simple yet powerful way to monitor and analyze your advertising expenses. By following these steps, you can gain valuable insights into your campaign performance and optimize future spending.